Finally back from Las Vegas where I attended Shine last week. This is the second conference that I attended this year and my third and final one coming up in December out in California. That’s a wrap for the year of 2010.
Are attending conferences really worth it?
Yes, attending conferences are actually worth it. Here are a few things that I wanted to share with you of my findings after attending 2 conferences.
Wow! There are so many other solo entrepreneurs, service professionals and coaches like me. I am not alone anymore. It’s a great opportunity to meet other businesses and people in the same profession like yourself. What a feeling! This is so exciting!
Yes, it can also be a bit overwhelming. Questions like-Do I have enough time to meet everyone? How will I know if I am making the right connections? Am I talking to the right people? We will address this at future blog post.
From a Marketing and Sales Perspective
Listen up newbie enterpreneurs- be prepared and have business cards at all times. How are people going to remember you if you do not have a business card. Then again, how are people going to remember you if they have accumulated 75+ business card? Do not forget to write notes on the back of the business cards that you receive, so you remember what you talked about.
Thing to Know about Conferences and Attending Events
1) Each event is different. No two or three conferences are ever alike. Everyone has their own unique style of presenting their information. Yes, there are conferences where they provide lots of content and those that are a combination of content with a pitch fest as well as those that are just pitch fest. Always ask past prior attendees what they got out of the meeting, and why they chose to attend this event.
2) Make sure you are attending conferences that are relevant to your field and where your targeted market is located. This is a given. If you are not sure, call to find out about the types of participants going to the meeting.
How have you found attending conferences and live events? Have they been beneficial with growing your business? What are some of your tips to networking effectively at these types of meetings? We love to hear from you.